The detritus of a Button Monkey

I have seen the advert for the Mazda 2 on the telly for a while now and have not been impressed.  But today I saw it on the big screen.  It has a really different feel to it.  As the advert has a lot of black in the advert, it really fits in within a […]

I don’t mean the new feature on Jo Whiley, I mean the new diet coke advert.  What is this advert about?  I don’t understand what they are trying to tell me.  I see no compeling connection between product and advert.

I talked about this advert recently and needed to have a link to it.

I think this advert is wrong is a simple level.  All adverts ask us to suspend belief to a certain extent but this advert asks us to stretch things a bit too far.  I am willing to accept that people put the world on hold when they have their KitKat.  It is another thing to […]

I like the look of the new advert but it doesn’t really sell Barclaycard and contactless payment to me.  I wonder if I still like it later on or if it will be part of a longer campaign.

http://www.youtube.com/watch?v=e2aRDacKANs is an example of some puppett work ( I hope!!)

Not as good as the gorilla.

Now this advert is wrong.  The car may be a fine drive etc and I am guessing that was what the ad execs said when they did the presentation.  It’s not what I saw.  I saw Peugeot, we do crap GPS!!!!  If the car company can’t get GPS right, why should trust them on a […]

This ad troubles me. Not in “I’m scared!!” kind of trouble but what were the ad agency thinking! The premise of the ad is that a phone is handed in, an announcement is made that this phone has been handed in and LOADS of people come to collect it. Problem 1. If the phone is […]

Ugly Betty has started up again on Channel 4 the other week.  I mentioned this to a friend and she told me to look at for the rabbits during the first advert break. This is what she meant and is another good advert.